The channel is owned by Rupert Murdoch's 21st Century Fox Asian subsidiary network, STAR TV, and Fox International Channels. In 1994, the channel was started as Golden Eagle Communication by Ethiraj and Nandagopal Mudhaliar, which was later changed to Vijay TV after it was acquired by Vijay Mallya within a year. Before acquisition by Rupert Murdoch in 2001 it was owned by UTV Software Communications.
Mixed reviews are having no effect on the box office performance of Prabhas starrer Saaho ... A tweet from the film’s official Twitter account read, “The box-office rampage continues ... Saaho rocks overseas box office. Film trade analyst RameshBala tweeted, "#Saaho rocks #Australia and #NewZealand Box office.